We believe in the power of intentional fitness and movement and how it positively affects all areas of our life. Even in a pandemic. So how will we move forward? In a way that feels good for you; run, walk, jog, stroller push. We are here to celebrate YOUR PACE.
The 11th Annual She.is.beautiful Santa Cruz event RACE WEEK is Monday, March 15th- Sunday, March 21st 2021 (*yes, you will have the whole week to complete your race distance Monday, March 15th- Sunday, March 21st).
Sign up for the Touchless Santa Cruz experience in the 5k, 10k, or Half Marathon (learn more here)
All participants receive EPIC Race Swag packs including a women’s cut tech shirt, our traditional custom reusable bag, race bib, sticker, and more surprises! Yes, you will have the option sign up in the Bumbleride Baby Mama Stroller Division for all event distances.
Additional swag for Half Marathon finishersand for those that register for the SIB Challenge option!
SIB Challenge What does this mean? This means you are taking the challenge of completing two events; the Half Marathon & 5k (or 10k) during race week (March 15th-March 21st).
***There will be no refunds for this event as there are clear guidelines for what we are offering. This is a virtual event***
Virtual and Touchless Race Experience Options
The biggest difference between the Virtual and the Touchless race options is that for the Virtual you can participate anywhere in the world, and the Touchless option means you will come to Santa Cruz and participate on the actual race course during race week.
Virtual Race Option:
This is for the person who doesn’t live near Santa Cruz, CA and doesn’t want to travel, but wants to be a part of it all virtually. Your Race Swag pack will be sent to you at the beginning of March with all your goodies and instructions on how to participate. We know you’re going to love it.
Touchless Santa Cruz Option:
We know, “touchless” feels like such a trendy word in 2020/2021 (for better or worse). This Touchless option is for the person who lives in Santa Cruz OR wants to come to Santa Cruz for a girls weekend to run, walk, or jog on the race course. With our partner app, you will run, walk or jog our actual race course along the beautiful coastline of Santa Cruz and your time will be uploaded to our results. You will also have the option to come in-person and pick up your Race Swag pack at our pop-up shop open all week, Wednesday, March 17th- Sunday, March 21st. At the pop-up, retail COVID protocols will be applied. Here you will get your Race Swag pack, have the option to participate in photo-ops and see in-person merchandise.
You will also be given your Passport to Santa Cruz where you can redeem free items at businesses all over town. See free items HERE redeemable with your race bib!
How to post your RESULTS!
Check back here in March to learn the step-by-step instructions on how to upload and track your results.
You can post your results anytime during race week, March 15th- March 21st!
Santa Cruz Race Course (if you choose the Touchless Experience)
Swag Included in Registration
Your race pack will be sent out March 1st.
5k and 10k Swag:
Race Swag Includes: Race shirt, race bib, custom reusable goodie bag, custom pop-socket, extra goodies.
Shipping of Race Pack included in price.
Free access to our January virtual “Move your breath, Move your life” Yoga event for all levels.
Half Marathon:
Race Swag Includes: Race shirt: *premier rabbit brand long sleeve shirt*, race bib, custom reusable goodie bag, custom pop-socket, extra goodies.
Shipping of Race Pack included in price.
Free access to our January virtual “Move your breath, Move your life” Yoga event for all levels.
SIB Challenge:
What does this mean? This means you are taking the challenge of completing two events; the Half Marathon & 5k (or 10k) during race week (March 15th-March 21st). Race Swag Includes: Both short sleeve race shirt AND *premier rabbit brand long sleeve shirt*, race bib, custom reusable goodie bag, custom pop-socket, extra goodies AND special SIB mug.
Shipping of Race Pack included in price.
Free access to our January virtual “Move your breath, Move your life” Yoga event for all levels.
Complimentary 10 Week Training Plans
We have made 3 different levels of training plans for the 5k, 10k, and half marathon. See your confirmation email to get the password to access these or reach out to us at info@runsheisbeautiful.com.
We are excited to announce our TOP 4 Favorite Santa Cruz Businesses that will be offering free items to all she.is.beautiful participants that can claim them in person. On your race bib you will have 4 coupons along the bottom to claim your goods during race week.
The Penny Ice Creamery, who will be offering a free scoop for each participant during race week (must show your race bib) at one of their 3 local locations. The Penny Ice Creamery is a locally owned business with the freshest artisanal ice cream made is small batches from scratch. They work with small organic dairy farms and use fresh ingredients which leaves their ice cream absolutely delicious. We are so excited to share their goodness with you!
2. Verve Coffee Roasters was founded in Santa Cruz, California in 2007. Today, Verve has locations in cities from Los Angeles to San Francisco to Japan, but our roots remain planted in Santa Cruz. We are so excited to share that Verve will be offering all participants a FREE CUP of COFFEE during race week to all SIB participants (coupon card that you’ll receive in your Race Swag Pack must be valid) and a special discount off their online store! You won’t be disappointed with these beans :)
4. Pacific Cookie Company was founded in Santa Cruz, CA in 1980. Their mission has always been affordable gourmet cookies; cookies that you will fall in love with. Today the company has expanded its distribution of frozen products throughout the Western United States. You can taste the love in each cookie in this local family business. Pacific Cookie Company is offering a FREE COOKIE to all SIB Participants during race week (March 15th- March 21st) redeemable with your race bib!
3. Humble Sea was founded in Santa Cruz, CA in 2015. Their mission is “Crafting unique experiences and approachable, innovative beers for every person on the planet.” They also happen to be celebrating their 4th Anniversary during our race week and will be offering special Happy Hour pricing to our participants, all day during race week. Rumor has it, they may be expanding to more locations and we can’t wait to learn more. Cheers to you, them, and us!
Where to Stay- Hotel Discounts!
Chaminade Resort
Chaminade is offering a 30% discount to all She.is.beautiful participants during race week March 15th-March 21st. Whether you’re a local planning a staycation or coming from out of the area, we hope you take advantage of their beautiful property. Trails, a beautiful pool, 180 degree view of the coast, beautiful outdoor dining patio, and more. Chaminade is tucked in amongst the trees but only a 10 minute drive to the she.is.beautiful Santa Cruz race course.
The reservation code is RUN (831-475-5600 or 1-800-283-6569)
The Dream Inn is offering Mon 3/15 to Sun 3/21, $199+ taxes for Monday through Thursday & Sunday, $259 for Friday and $379 for Saturday. Refer to your booking code in your email to receive this deal. This cool hotel is right on the ocean and a 2 minute jog from the start of the she.is.beautiful 5k, 10k, and half marathon courses. It’s located on West Cliff Drive, which is a beautiful place to walk along the coast or ride bikes, walking distance to meals and coffee, and 10 minute drive to Wilder Ranch State Park.
Then enter the code sent to your email (we are not sharing the promo code publicly)
Rates will be reflected after you click the link and enter the code.
Black Girls RUN!- Join the Team
Amplifying inclusivity, compassion, and inspiration in the running and fitness industry and in life.
She.is.beautiful 5k and 10k presented by Dignity Health Dominican Hospital, a women founded, women produced, race series and lifestyle brand in California partners with nationwide Black Girls RUN! to amplify inclusivity, compassion, and inspiration in the running and fitness industry and in life.
It is not enough for the running industry to say we want to be welcoming to all levels, all backgrounds, and all abilities. Race organizations, run clubs, sponsors, and every human participant wins when we create more inclusive spaces where all bodies can feel the magic, empowerment, and celebration of the race environment.
Melissa McConville, Founder and Director of She.is.beautiful explains, “Brands and events like She.is.beautiful, who are founded on the idea of meeting participants exactly where they are, have the opportunity to make a huge difference in so many lives. Celebrating an individual’s courage and resilience is built into the fabric of SIB. Runners are not just white people who are less than 150 lbs that love to get up early to run. They can be a mother who is learning how to move in her postpartum body and wants time to herself through running or walking. They can be a person in college who is learning to use fitness as a way to stay grounded through transitions. They are career women who use training for a 10k as their stress release and space to create community outside of work. Or the 65 year old person who wants to walk or run their first 5k. They are people of many different races, ages and ability levels who have never seen examples of women that look like themselves in this space but want to belong here. We want to celebrate every story that comes to our start line…in running and in life.”
She continues, “In partnerships, we ask, ‘Who are we not reaching?’ ‘What’s the barrier?’ ‘What can we offer?’ ‘How can we shine more light on another company doing great work that also aligns with our mission?’ ‘ How can we work together to both achieve our goals?’ Representation of all abilities, backgrounds, and particularly Black bodies in this running space matter. Inclusivity is built in our mission. Black Girls RUN!’s owner and CEO, Jay Ell, is redefining what it means to be a runner through creating run clubs across the nation. Seeing the amazing work she has and is doing, it was obvious how powerful it could be to work together to bring our missions to life for our collective participants and the greater good of our industry.”
Through She.is.beautiful’s race registration with virtual and touchless race experience options available in March 2021, participants can purchase a co-branded tote bag with 100% of the proceeds benefiting BGR! We encourage people to join the free Black Girls RUN! Team through registration, where all team members will receive a co-branded SIB and BGR! hat.
“Organizations like Black Girls RUN! are so important because we need to make the pavement inviting and safe to everyone. No matter what color, pace, background or body shape, we need to show that the sport of running and being healthy is open and welcoming for everyone,” Jay Ell Alexander, Owner and CEO of Black Girls RUN!
“Community means everything and the power we have as women to come together and support each other is unmatched. Empowered women empower women,” Jay Ell continues.
“I think running can be intimidating because there is a lack of representation on television, in our community, at race events or even at the gym. Black Girls RUN! creates spaces for Black women to meet other women and see other women that is encouraging and inviting to join the movement.”
Join us for the 11th Annual She.is.beautiful 5k, 10k, and half marathon happening on March 20th 2021. The event that typically sells out to 6,000 people and benefits local charity partner Walnut Avenue Family and Women’s Center.
Historically, She.is.beautiful is one of the largest female focused races in the country. The event takes place in both Santa Cruz and Santa Barbara,CA hosting over 10,000 participants annually. For the last 11 years, She.is.beautiful has embodied the idea that beauty is a feeling of love, strength, vulnerability, and courage. It has earned a reputation for it’s inspiring and fun course signs, epic swag, coastal views, and welcoming different abilities (from professionals racing for prize money to people walking their first 5k) to our start line. She.is.beautiful is an inspiring, uplifting, and welcoming space for all womxn to come together to sweat their story in all the seasons of life. We are dedicated to staying fluid and evolving to serve our local and global community. We are built from a foundation of love, joy, resiliency, and compassion and will stand united on our journey towards our best selves. Learn more about she.is.beautiful at runsheisbeautiful.com or socially at @runsheisbeautiful.
Black Girls RUN! is a national running group launched in 2009 as an online blog that has grown to include more than 75 running groups across the nation with more than 250,000 members. The group was created to combat the obesity epidemic among women in the African- American community and dispel the myth that black women do not run. The groups include beginner and experienced runners and provide a support system to help members reach their fitness goals. Black Girls RUN! provides a community and inspires all women to run. For more information about Black Girls RUN!, visit www.BlackGirlsRUN.com.
Charity Partners and Teams
We are proud to partner with our local charity nonprofit, Walnut Avenue Family & Women’s Center, for the 11th year. Since the inception of SIB, together we have raised over $100,000.00 for this local nonprofit. Walnut Avenue Family & Women’s Center provides support and services so that women, children, and families have the opportunities and skills to thrive.
We are also supporting 2 other organizations in 2021 that we believe in. Amongst our apparel pieces, we are excited to announce these 2 collaborations with women owned and founded nonprofits. 100% of proceeds from these items go to Black Girls RUN! and &Mother. You can also join these 2 different teams, Black Girls RUN! or &Mother, in our registration for free.
100% of all proceeds of this tank purchase goes to &Mother and 100% of all proceeds of the tote purchase go to Black Girls RUN!.
Merchandise Available through registration
2021 Merchandise Catalog!
Merchandise purchased through registration is available! If you would like the your merchandise shipped to you in time for the holidays, be sure to place your order by Tuesday, November 17th along with the merchandise shipping.
All other merchandise will be shipped in the new year. You can click on the photos below purchase each item or go directly to our post-registration store here .
